Amazon Will Start Lowering Whole Foods Prices Aug.28

Customers at Whole Foods Market — often mocked for its high price points — will soon see the Amazon effect, with prices on popular items falling on Monday.

Amazon's acquisition of Whole Foods won't close until Aug. 28, but the online giant has unrolled it price cutting strategy.

"Customers will enjoy lower prices on products like Whole Trade bananas, organic avocados, organic large brown eggs, organic responsibly-farmed salmon and tilapia, organic baby kale and baby lettuce, animal-welfare-rated 85% lean ground beef, creamy and crunchy almond butter, organic Gala and Fuji apples, organic rotisserie chicken, 365 Everyday Value organic butter, and much more."

Amazon Prime – the $99 annual membership program that offers free two-day shipping and access to its video streaming service – will also be incorporated into Whole Foods.

Source: Buzzfeed.com